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Go to cartISBN: 9788130914978
Bind: Paperback
Year: 2012
Pages: 208
Size: 5.5 x 8.5 Inch
Publisher: Crimson Publishing
Published in India by: Viva Books
Exclusive Distributors: Viva Books
Sales Territory: India, Nepal, Pakistan, Bangladesh, Sri Lanka
Description:
Make your business plan successful
Whether you need to raise finance, get senior management to support your plans, or simply want a roadmap for growth you need a successful business plan. We explain what to leave out and how to structure it to be most effective.
This easy-to-follow, practical book is written by Business Plan Services, in association with the acclaimed London Business School. The authors have unrivalled experience helping companies like yours write business plans that work. As active investors themselves they are expert at helping you produce a plan investors will want to read.
This Book Will Help You:
Target Audience: Any one planning to stat a business.
Contents:
The purpose of a business plan • Testing your idea • Timing, vision and background • Describing your product or service • Identifying your market • Route to market: promotion, sales and distribution • Competition • Operations • Management • Financial assumptions and information • Identifying risks and defning actions • Executive summary and presentation • Quickstart guide: summary of key points • Index
About the Authors:
Jane Khedair founded Business Plan Services in 1991 based on her knowledge and experience in enterprises development. She specialises in all aspects of business planning, both from an internal perspective and for companies wanting to access bank finance, business angel funds, venture capital and grant assistance.
Michael Anderson has been involved in business planning as an entrepreneur and an investor. He is a Director of Business Plan Services and gives regular talks on business plan writing and angel investment. Michael is a Sloan Fellow of London Business School.
Business Plan Services is the Uk's leading business plan consultancy operating in association with London Business School.